An OCTAS award
Chocolats Favoris won the 2016 OCTAS award in the Web Solutions category for ChocoPortrait, built with Libéo.
Laureates list, in FrenchChocoPortrait
A virtual concept store where customers put their own photo on a tin of chocolate fondue.
- 6weeks from idea to launch
- 3choices: a flavour, a theme, a photo
- 2016OCTAS award, Web Solutions
For the 2015 holidays, Chocolats Favoris wanted people to talk about it. So it asked for a new product. A choco-techno one.
The answer was ChocoPortrait: a tin of fondue that customers design themselves. They pick a flavour and a theme, add their photo and their wishes, pay online, and pick up the tin at their store.
It was designed and built in six weeks, then rolled out to every store. Fully web-based, the concept store was easy for staff to run. In 2016, it won the OCTAS award for Web Solutions.
Choose a flavour. The most popular fondues, from salted caramel to hazelnut praline.
Pick a theme. Three looks for the season, so every tin feels like a gift.
Add a photo and wishes. Your best portrait on the tin, with a message for the person who gets it.
Pay, then pick it up. Order online, choose your store and a date, and the tin is ready there.
Where ChocoPortrait is today
Plugged into the ChocoFan app
In July 2016, the new ChocoFan loyalty app, used in all 22 stores, linked straight to ChocoPortrait so customers could create their fondue in a few clicks.
Press release, in FrenchStill on the shelf, ten years later
ChocoPortrait is still sold on chocolatsfavoris.com, with the same three steps: a flavour, a label, a photo and wishes.
See it liveCurious to know more?
The full story, with the screens and the workshop details, is best told in person. Book 30 minutes with me to talk about it.
Designed and built in six weeks, rolled out to every store, an OCTAS award in 2016, and still on sale ten years later.
Credits
- UX design and facilitation
- Jean-Sébastien Daigle · Libéo
- Client
- Chocolats Favoris